THE EFFECT OF SENSORY MARKETING ON RETAIL CONSUMER BEHAVIOR (RESEARCH EXTENDING THE „STIMULUS-ORGANISM-RESPONSE“ MODEL)

Pros and Cons of Artificial Intelligence (AI) Usage

Education reform in Georgia: challenges and solutions

The Circular Economy as an Instrument of Green Economy in Georgia

Crisis Management as a Strategic Competitive Advantage for Wine Companies

Optimizing STEM Integration within Innovation Policy Frameworks

Consumer Interests Protection Policy in Georgia’s Unregulated Markets

Economic Policy for the Development of Women’s Entrepreneurship in Georgia

The Path of Development of Legislation on the Protection of Ownership Rights over Immovable Property and Certain Intangible Property Benefits

Agricultural Land Fragmentation and Its Economic Consequences in Georgia

LEGALITY AND EKONOMIC EFFICIENCY OF THE REFORM OF SPECIAL TAX REGIME FOR SMALL BUSINESSES IN THE CONSTRUCTION SECTOR