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Management and Success of the International Enterprise

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Lasha Tabatadze

PhD in Business Administration, As. Professor at Ilia State University

Abstract

The article examines the issues of choosing strategies for the development of international entrepreneurship in a global economy with an assessment of individual decisions when entrepreneurs create international companies. The article presents the results of the study, which describes in detail the competition in the market and the competitiveness of the market. The main direction of the research is to identify the strengths and weaknesses of the market. Significant problems in the market were discussed and analyzed, and ways to effectively solve them were presented. Interesting opinions and important recommendations are offered.

Keywords: International Enterprise, management of international entrepreneurship.

Introduction

References:

  1. Paul J. Hermel, P., Entrepreneurial intentions – theory and evidence from Asia, America, and Europe” 2019;
  2. Pisani M.J. Guzman J.M., Towards a conceptual multilayered framework of entrepreneurship, 2021;
  3. Bartlett, C.A., and Beamish P.W, Transnational Management: Text Cases and Readings in Cross Border Management. 6th ed. Burr Ridge, IL: McGraw-Hill/Irwin, 2022;
  4. Hisrich, Robert D., ,,International Entrepreneurship”, second edition, 2022;
  5. Fatehi.K, Choi, Jeongho, ,,International Business Management”, second edition, 2022;
  6. Poul.D,Sweeney, Dean, B.McFarlin, ,,International Management: Strategic Opportunities and Cultural Challenges”, 2022;
  7. V.Kikutadze, L.Tabatadze, ,,Diversification of funding models of higher education service market in Georgia”, forum EMF, 2016;
  8. L.Tabatadze, ,,Strategic directions of strengthening competition on higher education market of Georgia” European Scientific Journal, 2015;
  9. https://www.statista.com/statistics/271496/global-market-share-held-by-smartphone-vendors-since-4th-quarter-2020/;
  10. http://ec.europa.eu/eurostat/statistics-explained/index.php/The_EU_in_the_world.

References

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The New Economist N 4 (2023), Vol. 18, Issue 4

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Published Date:

11/01/2024

Copyright (c) 2024 Lasha Tabatadze

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